2 out of ten fifth and sixth graders in Cyprus are victims of bullying and 10 percent of them will need psychological support.
A survey has shown that primary school bullying has shown a dramatic rise, raising alarm bells at the education ministry.
Τhere’s an immediate need for action and towards the goal of combatting this social phenomenon, cytamobile-vodafone and non-governmental organisation Hope for Children have launched a partnership.
It is a helpline, an innovative application that can be easily set up on mobile phones, free charge and provide information, while the user will also be able to communicate anonymously with the European anti-bullying helpline, 116-111, seeking advice.
Television anchors, actors and musicians, as well as Cyprus footballers were appointed ambassadors of the campaign.
During a press conference, they shared the message that its not cool to bully, but what takes courage is to support and seek help