Nike misspells own name on new Ancient Greek themed trainers

Nike, in a nod to its namesake, the Greek Goddess of victory, Νίκη, has released a new pair of Ancient Greek-themed trainers.
The first images of the Nike Air Force 1 Goddess Of Victory footwear were released last week, but Greek speakers around the world were quick to spot the sportswear giant has embarrassingly misspelled its own brand name. The Greek lettering on the back of the shoe that should read NIKH, actually spells PIKS!
Some took to social media to complain about the apparent blunder whilst others set up a Change.org petition to urge the brand to remove the trainers from sale.
One person tweeted: “…only an idiot would wear shoes that say ‘piks’ in Greek letters and think it said Nike…There’s 11 million Greek people. Ask one. I didn’t even count the Cypriots, classics students and general people who know basic things.”
Angie Xidias who started the petition wrote: “We are demanding Nike to retract and recall the Air Force 1 “Goddess of Victory” sneakers from the marketplace. Nike has misused the Greek alphabet on the back of the sneakers misrepresenting the spelling of the Greek Goddess NIKE.”
The new trainers have a classic white leather upper accented by ridged overlays and angel wing-like covers on the Nike Air Force 1 tag marked tongues. The heel tabs feature thematic motifs – one shoe reads ‘PICS Air’ in silver Greek lettering, while the other boasts a metallic palm branch graphic, the symbol of victory. The printed insoles are marked with the figure of the ancient Greek Goddess.
Each pair is expected to retail for $130.